PRISM: Efren Belarmino

Sunday, February 15, 2015

South Korea is key tourism target

Envoys & Expats

by Suzette Jessica - February 14, 2015

envoys03-021415 — In Photo: Philippine Ambassador to South Korea Raul Hernandez, Plantation Bay Resort and Spa Vice President for Marketing Efren Belarmino, Philippine Tourism Director and Attache for South Korea Maricon Ebron and Global Air System Korea President Kim Weon-kil.

PHILIPPINE resort operators consider South Korea as one of their biggest markets.

This isn’t surprising considering that South Koreans ranked high among tourist arrivals in the country in the past years. That’s why a number of resorts fly their sales and marketing teams to Seoul to promote the Philippines as an ideal travel destination.

Henann Group of Resorts Vice President for Marketing Karl Chusuey with Philippine Ambassador to South Korea Raul Hernandez.

Henann Group of Resorts, headed by chairman Dr. Henry Chusuey, operates the largest resort group in Boracay. It is expanding its clientele list in the foreign tourism scene with its participation in several international travel affairs. Its untiring marketing and sales teams, led by Vice President for Marketing Karl Chusuey and Assistant Vice President for Sales-Boracay Area Isabel Garcia, took part recently in travel shows held in key cities in South Korea.

The Henann Group of Resorts includes Boracay Regency Beach Resort, one of Boracay’s top-notch and renowned resorts, Henann Garden Resort and Henann Lagoon Resort.

On the other hand, Plantation Bay Resort and Spa’s hardworking marketing team revisited Busan and Seoul to host an appreciation party for its media and travel agency partners and friends from the industry. It has joined sales missions abroad, as well as conducting road shows to promote the resort, and the Philippines as a whole, as a prime tourist destination.

The delegation was led by Plantation Bay Vice President for Marketing Efren Belarmino, who was accompanied by Sales Director Jid Velasco and the resort’s staff of dancers.

Monday, September 15, 2014

Celebrating 18 years of fun - Plantation Bay Resort and Spa

Celebrating 18 years of fun

Details: Category: Envoys & Expats; 13 Sep 2014; Written by Suzette Jessica

In Photo: Hankook Tours Marketing Director Kwang Hee Choi with Plantation Bay Resort and Spa Sales Director Jid Velasco, Bernadette Lunas, and Plantation Bay Resort and Spa General Manager Nenette Castillon

Plantation Bay Resort and Spa vice president for Marketing Efren Belarmino with World Food Programme procurement officer Tarcisius Nitta

FOR many leisure travelers, Cebu is the destination of choice. Its white-sand beaches, warm and friendly people, and colorful customs and tradition make it a must-visit destination.

Castillon, Tourism Assistant Secretary Bong Bengzon and Tourism operations chief Francisco Lardrizabal, with Plantation Bay Resort and Spa Sales Director Jid Velasco

Plantation Bay Resort and Spa public relations officer Hannah Lood, general manager Nenette Castillon, sales director Jid Velasco and vice president for marketing Efren Belarmino

If you are looking for world-class facilities in Cebu, there are a number of hotels and resorts that offer amenities to rival the best in the world. One such resort is Plantation Bay Resort and Spa, which recently celebrated its 18th anniversary at the ballroom of Fairmont Hotel.

The breath-taking vista at the Mogambo Springs - The Spa at Plantation Bay

Indulge in simple pleasures with your children like fishing for live garoupa

Philippine Tennis Association’s Randy Villanueva with GE Phils Maricel and Manny Mendiola with Plantation Bay Resort and Spa director Art Palou

This premier resort, designed like colonial plantations, is popular among tourists, both local and foreign. Its Las Vegas Strip-style themed dinner shows by the beach, delicious food, and wide variety of activities in and out of the water make every vacation a charming one.

Plantation Bay Resort and Spa, the country’s premiere business and leisure destination in Cebu, is where guest satisfaction is of the utmost importance

Universal Holidays Inc’s Yasunari Kamimura with Japan Airlines’ Joy Flores and Lissa Reyes

To mark this occasion, the resort recognized its loyal and dedicated employees who have rendered five, 10, 15 and 18 years of service. Founder and CEO Manny Gonzalez thanked everyone who has been with the resort all these years, whether as a guest, friend from the media and the hospitality industry, supplier, or staff.

Attic Tours’ Ryota Nakanishi, Ryota Nikoshita and Masayuki Nukayaima

At the cocktail party, General Manager Nenette Castillon and Vice President for Marketing Efren Belarmino were joined by Tourism Assistant Secretary Bong Bengzon, representatives from airline companies and travel agencies, and other guests in watching the performances of talented resort staff.